Start your website in the right place

Today I looked at a website from a company selling technical services.

Found this phrase "... you need to improve your companies services..." I went to see my business coach to recover.

She said "think about the people who won't see the mistake." To which I said "Yes, and only do business that part of the market!  Who would buy a high-spec engineering service from a company that made such a spelling mistake?"

One of the problems with websites is that people focus on getting on to the front page of Google Search.  Search Engine Optimisation (SEO) is not the right place to start.  Better to remain un-found until your website is right.

If you are on page one, and have your fly open, you would be better on page 161.

[PS: you can find Trevor Coultart's image here

http://www.flickr.com/photos/coultart/3746701667/ and his blog here http://trevorcoultart.wordpress.com/]